Long ago, way back in 1999, the Picklebird was hatched from the minds of artists, writers, and collectors to form an online alternative magazine for Los Angeles. It consisted of articles, reviews, and trade secrets from gallerists and insiders. It featured under-recognized artists of yesteryear that you should have known more about, reader polls and a comments section (mind you this was pre-blog craze). We had your artist websites, your personal artist horror stories, and the greatest show under the big top. There was also Ebay advice (although not very encouraging to the dabbling artist, and a bit too sarcastic for the easily offended.) Plus, Outisder Art definitions, links to the Visionary Art world, art resources, poetry, random artist’s quotes, and an events calendar, not to mention a bi-monthly newsletter, mailing list database, and the management of advertising…
Needless to say it was a LOT of work for 2 people to manage, and especially difficult for the CEO, Ferguson Yahn, who was really just a finger puppet we bought on Olvera Street for a dollar. He was made of embroidery yarn and had demented fingers. He could hardly type, let along manage the monster of a site that Picklebird came to be. He only knew how to say “Si!”
The project that picklebird was lasted about 3 years and was then finally laid to rest because of the overwhelming work that it was to manage writers, gather content, and deal with the mass amounts of hate mail.
Here is a glimpse of Ferguson Yahn’s inspired mission statement as it was in 2001:
“…started by a small group of artists, collectors and art lovers who were tired of the local run-around and mainstream BS, picklebird came here to make you aware of art that may never be seen at local galleries or museums. we hope to shine a light on a few of the unappreciated geniuses out there and the artists in our collections. this is about the artists we love, and a way to find more of them…”